PC Sales Q3 2017 - Yet another volume drop

On Oct 10 both Gartner and IDC released their PC sales research for Q3 2017.  Both firms showed yet another drop in total worldwide volume of PCs to just over 67M units.  IDC showed a 0.5% drop while Gartner showed a 3.6% drop.

 YTD We are at about 187M units worldwide.  That means that to meet the 250M goal I estimated for 2017 - the industry will need to sell around 63M units in Q4.  With so much much focus on new high-end phones from Apple, Samsung and Google, it may be hard for the industry to reach that number.   

 Looking at the US market the numbers are worse with a 10.3% drop in volume to about 14M units with a few vendors Lenovo and Asus seeing pretty significant drops of 25.2% and 22..0% respectively.  Apple also fell 7.6%

 Worldwide - the top 5 firms remain the same.  HP, Lenovo, Dell, Asus and Apple.  As has been the trend for several years now the top 3 are gaining overall share from a consistently dropping Others category which fell 11.6% from 2016 volume.

 According to Gartner's numbers only HP saw a gain in Q3 of 4.4% all other had drops ranging from 0.4% for Dell to 9.0% for Asus and 5.6% for Apple.

 Bottom line is this..  the US had a horrible back to school season as fewer and fewer parents are buying new PCs for their kids and with all the focus on Windows 10 - it's new features are not driving PC sales.


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